ZUNO Fruit Teas offer a variety of unique, fair trade fruit tea blends from across the globe. Unlike many of ZUNO's contemporaries, ZUNO are purposely trying to attract a younger audience. Fruit tea is typically considered a slightly more mature choice of drink for middle aged and older adults, but ZUNO are trying to break this perception and get younger people enjoying the healthy benefits of fruit tea! 

ZUNO's core range of best selling teas are of course your typical fruit flavours, such as lemon, strawberry, mixed berry, ginger etc. but they are also keen to push their more obscure flavours such as 'Lemon Sherbert Iced Tea' and 'Very Berry Crush'

We want you to create a fun, playful, and most importantly youthful brand identity for ZUNO. The client is keen to explore some playful pattern work or illustration to use across their product packaging. They do not want to use any photography on the packaging itself.

Explore some illustration styles and experiment with some different patterns. Once you are happy with a route, you can begin experimenting with different type lockups and brand marks. ZUNO's brand tagline is 'Drink Tea Everyday'. This must be incorporated in some way.