This is my first submission to the Briefbox. I tried different ideas in the beginning and when I added an oval to the background, I thought of an egg thus came Mr. Egg Chef theme. Since majority of the cookbooks in the market are beautiful photographs of food or chefs on the cover, I would have used the photos instead of illustration but I tried to follow the brief as much as possible by incorporating playful, fun illustrations with handwritten feel type. I used bright eye catching colors to attract the potential chefs and fans.
Feedback would be appreciated since I'm always looking to improve my design. This has been a challenging yet fun project for me and I have learned much through this brief which I'm happy about.