Inspired by Art Deco designs and the stained glass windows of Charles Rennie Mackintosh, I wanted to a create a design with clean lines and areas of pure colour.
The label for the front of the jar consists of a honey bee built up from geometric shapes, pure areas of colour and fine intersecting lines . The label itself is devoid of any text in order to keep the design clean. The accompanying tag includes the company name, logo, and product information written in original typography based on the bee design. Any necessary information i.e. weight, bar-code, ingredients etc. would be included on the tag.