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Craft ale beer label

7 submissions
Saved by 278 users
Est completion time: 5 days

Posted 2 years ago

In category: logos & branding

Project overview:

Craft ales are becoming much more popular, and there are now plenty of cool labels out there. The target audience is generally young, creative, bohemian, and professional; people who appreciate a well-designed label. This is a great brief to get your creative juices flowing, and to add to your portfolio once complete.

We’ve attached some of our favorite label designs to give you some fuel and a sense of direction, but spend some additional time researching and moodboarding other possible designs and layouts; refine your route. Think up a fictional name for your beer; it can be anything you like, but we would advise choosing a name that would lend itself well to some custom lettering, and that would look good within a crest design.

For content and mock-ups, find some awesome images you can place you designs on; invent some locations, ingredients, established dates (etc.) which you can work into your layout design.

Style inspiration

Images liked

Here is a selection of images by awesome designers to give you some creative fuel! Remember don't copy this directly, use them as inspiration only.

MBC by Berlise de Jager

MBC by Berlise de Jager

Shipwreck by Zia Somjee

Shipwreck by Zia Somjee

Earls Best Root Beer by David Cran

Earls Best Root Beer by David Cran

Skysail Single Hop IPA by Riley Cran

Skysail Single Hop IPA by Riley Cran

Click to view larger images

Submissions to this brief (7)